5 Insights to Better Mobile Content

Half of online audiences are using mobile screens. Up your mobile content game
and grab better influences, engagement,
and insights.

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Use images and videos that are vertically oriented

Composition Matters

Don’t expect content that was built for
the desktop to magically work on smaller
screens. Craft your content for the
mobile world - clean the clutter.

Stay under 75 words per screen
Keep videos under 30 seconds

Get to the Point!

Smaller screens mean less real estate
and shorter attention spans for content.

Use Images with a Clear Visual Focus

Multimedia Rules

Visuals allow us to devour information
more so than text. They can grab and
hold our attention. For the small screen,
choose visuals with a clear central focus.

Keep Forms & Buttons Simple

Calls to Action

Leverage mobile and social insights
to target based on location, device
or other metrics.

Customize Targeting

Target Better

The mobile world lets you target precise
audiences - based on who they follow,
where they live, what they do for a living,
and so much more. Gain impressions,
influence, and insights.

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